The world’s motors and engines would grind to a halt without lubrication

Some people say it’s love that makes the world go round.

Some people say it’s people.

But we say – it’s lubricants.

Yep, lubricants:  as in motor oil, engine oil, hydraulic oil, transmission fluid, coolants, antifreeze and grease.  Lubricants are really what makes the world go round — because just about everything with moving parts (except for us, of course) — comes grinding (literally) to a halt, without lubrication.

So the engine in this…

Need lubricants to run.  So do the engines in a ship — a plane — and even…

Yes, even electric cars need (special) lubricants.

Ok, what IS a lubricant?  The dictionary says it’s a substance that reduces friction, heat and wear between two surfaces.  We’ll say it makes things that turn or roll or slide against each other — turn or roll or slide, smoothly and easily.  Refining crude oil produces some lighter molecules, used to make fuels like gasoline and diesel — and some heavier molecules, used to make “base oils”.  And those base oils, with a little (ok, a lot really) chemistry magic, are turned into different types of lubricants. 

 So whether the work an engine does is plowing or building…

Whether that engine is in a school bus carrying kids, or an ambulance taking someone to the hospital — without lubricants, none of that work gets done.

It doesn’t matter what an engine does, or what it uses for fuel — gasoline or diesel, electricity or hybrid– inside that engine, there are lubricants.  And it doesn’t matter what a motor is used for — to run machinery on an assembly line, in a brewery or on a wind turbine — it doesn’t run without lubrication.

Yes, a wind turbine wouldn’t turn without lubricants.

A hydraulic press wouldn’t press — a brewery wouldn’t brew — and a robot wouldn’t, well, robot…

Motor oil might make you think of a mechanic, but the starting point for lubricants is actually all about science.  The  companies that make lubricants have teams of scientists working in high tech labs, with thousands of patents to their names — improving and inventing lubricants for machines and motors that didn’t even exist a generation ago.  The result?  Machinery that runs more efficiently, with less friction and less wear and tear — and engines that produce fewer emissions, which means cleaner air.

Lubricants matter.  A lot.

So even if it’s your pizza, brought to your door by that guy on a scooter…

Or your new jeans, coming to your house on a delivery truck — or your whole house, going somewhere else on a moving van — lubricants make the things in this world that go round, go round — and even some things that aren’t real things in the world…

Yeah, he DEFINITELY needed a little lubrication.

Click here to read more about what’s new, what’s next and what it means for you.

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